Make a Logo into a Shape


December 18, 2023 - by

Make a Logo into a Shape

Problem: I’m looking for a fun way to kill some time while the Internet is down. Can I make my logo into a Shape that can be formatted using the Drawing Tools?

Strategy: You can paste your company’s logo or any other logo to a worksheet. Then you select Insert, Shapes dropdown, Lines, Freeform.


The last four line icons in Insert Shape are freeform. The second to the last one is for a freeform closed shape.
Figure 1450. Freeform can create straight or curved lines or shapes.

Trace the logo. It is easy to draw straight lines: You start at one corner of the logo, click the corner, and then click on the next corner.

If you need to follow a curved path for part of the logo, you should increase the zoom to 200% or more.



You can use the Freeform tool to create a line or a closed shape. To finish a line type drawing, you double-click on the last point. To finish a closed shape, you continue clicking at each corner. When you get back to the original corner of the logo, you click again, and the shape will appear.

Results: You will have a custom shape of your logo that you can move, resize, rotate, or format to your heart’s content. Here is the MrExcel logo with a 3-D format applied.

Trace the MrExcel logo using the Freeform shape.
Figure 1451. Click the starting point again to finish a shape.

Once you have a freeform shape, use Shape Effects, Preset, 3-D Rotation to add depth to your shape.
Figure 1452. Apply formatting to the shape.

Additional Details: To draw a curved line, you can either click frequently along the curve, basically creating a curve from a series of tiny short-line segments, or you can press the left mouse button while you carefully trace the curve. This is a little tricky. To draw the shape below, follow these steps:

A shape that looks like a capital letter D. Point A is at the top left. Point B is at top right, where the curve starts. Point C is the bottom right, where the curve ends. Point D is at the lower left.
Figure 1453. Draw three straight lines and a curve.
  • 1. Click once at point A.

  • 2. Click once at point B. This finishes the straight line along the top.

  • 3. While still at point B, click again and start to trace the curve. Holding down the mouse button while drawing makes the Freeform tool act like the Scribble tool for this segment of the shape. Notice that there must be two separate clicks at point B. If you start drawing the curve without a second click, Excel will add a random curve to the end of the AB line segment.

  • 4. When you arrive at the end of the curve, point C, release the mouse button.

  • 5. Move the mouse to point D and click to draw the bottom edge.

  • 6. Move the mouse to point A and click again to close the shape.

Gotcha: It is easy to make a mistake while drawing. To fine-tune the shape, right-click the shape and choose Edit Points. In Edit Points mode, you can right-click any segment and change the shape from curved to straight, add an end point, or close an unclosed shape.

Alternate Strategy: To draw a logo that’s not angular, you can use the Scribble tool. You find it by selecting Insert, Shapes dropdown.

To use this tool, you click and hold the mouse button to start to draw. The mouse changes to a pencil. As long as you hold the mouse down, you will be drawing the shape.

As with the Freeform tool, you can create either a line or a closed shape. To close the shape, you release the mouse button when your drawing line has rejoined the start point.

Excel will create a closed shape from your scribble. You can apply color or effects using the Drawing Tools ribbon tab.


This article is an excerpt from Power Excel With MrExcel

Title photo by Jess Bailey on Unsplash