I am analyzing a table with lots of text and no numbers and i am using pivot tables. Therefore i use the "count" command to aggregate say number of people who say that they 'agree" in a survey for a question x . HOWEVER , i noticed that once i start adding other fields for disagree, agree somewhat.. etc, excel gives me the same totals for each category which i know is absolutely wrong. how can i summarize categorical variables with text using pivot tables without to avoid the above ????