Formula Help - 2 dynamic variables

eoinymc

Board Regular
Joined
Jan 29, 2009
Messages
203
Hi,

Just wondering if anyone can help me.

I'm currently trying to solve an equation and put it into an excel formula.

If I have the following info:
[TABLE="width: 500"]
<tbody>[TR]
[TD]Customers[/TD]
[TD]10[/TD]
[/TR]
[TR]
[TD]Total Revenue[/TD]
[TD]$200[/TD]
[/TR]
[TR]
[TD]Revenue Per Customer[/TD]
[TD]$20[/TD]
[/TR]
</tbody>[/TABLE]

I want to increase my total revenue by $100 and the increase will be gotten by 50% of revenue increase and 50% of customer increase.

Can anyone help me out on how to do this please?

If you need any more info, please let me know.

Cheers,

E
 

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I meant to say that I'm looking for a way to figure out what my new average revenue per customer is and what my new total customers are if I get the required increase by increasing both by 50%...
 
Upvote 0
[TABLE="width: 924"]
<colgroup><col><col><col span="12"></colgroup><tbody>[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="colspan: 2"]customers[/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]10[/TD]
[TD="align: right"]11[/TD]
[TD="align: right"]12[/TD]
[TD="align: right"]13[/TD]
[TD="align: right"]14[/TD]
[TD="align: right"]15[/TD]
[TD="align: right"]16[/TD]
[TD="align: right"]17[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]20[/TD]
[TD="align: right"]200[/TD]
[TD="align: right"]220[/TD]
[TD="align: right"]240[/TD]
[TD="align: right"]260[/TD]
[TD="align: right"]280[/TD]
[TD="align: right"]300[/TD]
[TD="align: right"]320[/TD]
[TD="align: right"]340[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]20.5[/TD]
[TD="align: right"]205[/TD]
[TD="align: right"]225.5[/TD]
[TD="align: right"]246[/TD]
[TD="align: right"]266.5[/TD]
[TD="align: right"]287[/TD]
[TD="align: right"]307.5[/TD]
[TD="align: right"]328[/TD]
[TD="align: right"]348.5[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]21[/TD]
[TD="align: right"]210[/TD]
[TD="align: right"]231[/TD]
[TD="align: right"]252[/TD]
[TD="align: right"]273[/TD]
[TD="align: right"]294[/TD]
[TD="align: right"]315[/TD]
[TD="align: right"]336[/TD]
[TD="align: right"]357[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD="colspan: 2"]revenue per customer[/TD]
[TD][/TD]
[TD="align: right"]21.5[/TD]
[TD="align: right"]215[/TD]
[TD="align: right"]236.5[/TD]
[TD="align: right"]258[/TD]
[TD="align: right"]279.5[/TD]
[TD="align: right"]301[/TD]
[TD="align: right"]322.5[/TD]
[TD="align: right"]344[/TD]
[TD="align: right"]365.5[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]22[/TD]
[TD="align: right"]220[/TD]
[TD="align: right"]242[/TD]
[TD="align: right"]264[/TD]
[TD="align: right"]286[/TD]
[TD="align: right"]308[/TD]
[TD="align: right"]330[/TD]
[TD="align: right"]352[/TD]
[TD="align: right"]374[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]22.5[/TD]
[TD="align: right"]225[/TD]
[TD="align: right"]247.5[/TD]
[TD="align: right"]270[/TD]
[TD="align: right"]292.5[/TD]
[TD="align: right"]315[/TD]
[TD="align: right"]337.5[/TD]
[TD="align: right"]360[/TD]
[TD="align: right"]382.5[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]23[/TD]
[TD="align: right"]230[/TD]
[TD="align: right"]253[/TD]
[TD="align: right"]276[/TD]
[TD="align: right"]299[/TD]
[TD="align: right"]322[/TD]
[TD="align: right"]345[/TD]
[TD="align: right"]368[/TD]
[TD="align: right"]391[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]23.5[/TD]
[TD="align: right"]235[/TD]
[TD="align: right"]258.5[/TD]
[TD="align: right"]282[/TD]
[TD="align: right"]305.5[/TD]
[TD="align: right"]329[/TD]
[TD="align: right"]352.5[/TD]
[TD="align: right"]376[/TD]
[TD="align: right"]399.5[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]24[/TD]
[TD="align: right"]240[/TD]
[TD="align: right"]264[/TD]
[TD="align: right"]288[/TD]
[TD="align: right"]312[/TD]
[TD="align: right"]336[/TD]
[TD="align: right"]360[/TD]
[TD="align: right"]384[/TD]
[TD="align: right"]408[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]24.5[/TD]
[TD="align: right"]245[/TD]
[TD="align: right"]269.5[/TD]
[TD="align: right"]294[/TD]
[TD="align: right"]318.5[/TD]
[TD="align: right"]343[/TD]
[TD="align: right"]367.5[/TD]
[TD="align: right"]392[/TD]
[TD="align: right"]416.5[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]25[/TD]
[TD="align: right"]250[/TD]
[TD="align: right"]275[/TD]
[TD="align: right"]300[/TD]
[TD="align: right"]325[/TD]
[TD="align: right"]350[/TD]
[TD="align: right"]375[/TD]
[TD="align: right"]400[/TD]
[TD="align: right"]425[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]25.5[/TD]
[TD="align: right"]255[/TD]
[TD="align: right"]280.5[/TD]
[TD="align: right"]306[/TD]
[TD="align: right"]331.5[/TD]
[TD="align: right"]357[/TD]
[TD="align: right"]382.5[/TD]
[TD="align: right"]408[/TD]
[TD="align: right"]433.5[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]26[/TD]
[TD="align: right"]260[/TD]
[TD="align: right"]286[/TD]
[TD="align: right"]312[/TD]
[TD="align: right"]338[/TD]
[TD="align: right"]364[/TD]
[TD="align: right"]390[/TD]
[TD="align: right"]416[/TD]
[TD="align: right"]442[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]26.5[/TD]
[TD="align: right"]265[/TD]
[TD="align: right"]291.5[/TD]
[TD="align: right"]318[/TD]
[TD="align: right"]344.5[/TD]
[TD="align: right"]371[/TD]
[TD="align: right"]397.5[/TD]
[TD="align: right"]424[/TD]
[TD="align: right"]450.5[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]27[/TD]
[TD="align: right"]270[/TD]
[TD="align: right"]297[/TD]
[TD="align: right"]324[/TD]
[TD="align: right"]351[/TD]
[TD="align: right"]378[/TD]
[TD="align: right"]405[/TD]
[TD="align: right"]432[/TD]
[TD="align: right"]459[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]27.5[/TD]
[TD="align: right"]275[/TD]
[TD="align: right"]302.5[/TD]
[TD="align: right"]330[/TD]
[TD="align: right"]357.5[/TD]
[TD="align: right"]385[/TD]
[TD="align: right"]412.5[/TD]
[TD="align: right"]440[/TD]
[TD="align: right"]467.5[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]28[/TD]
[TD="align: right"]280[/TD]
[TD="align: right"]308[/TD]
[TD="align: right"]336[/TD]
[TD="align: right"]364[/TD]
[TD="align: right"]392[/TD]
[TD="align: right"]420[/TD]
[TD="align: right"]448[/TD]
[TD="align: right"]476[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]28.5[/TD]
[TD="align: right"]285[/TD]
[TD="align: right"]313.5[/TD]
[TD="align: right"]342[/TD]
[TD="align: right"]370.5[/TD]
[TD="align: right"]399[/TD]
[TD="align: right"]427.5[/TD]
[TD="align: right"]456[/TD]
[TD="align: right"]484.5[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]29[/TD]
[TD="align: right"]290[/TD]
[TD="align: right"]319[/TD]
[TD="align: right"]348[/TD]
[TD="align: right"]377[/TD]
[TD="align: right"]406[/TD]
[TD="align: right"]435[/TD]
[TD="align: right"]464[/TD]
[TD="align: right"]493[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]29.5[/TD]
[TD="align: right"]295[/TD]
[TD="align: right"]324.5[/TD]
[TD="align: right"]354[/TD]
[TD="align: right"]383.5[/TD]
[TD="align: right"]413[/TD]
[TD="align: right"]442.5[/TD]
[TD="align: right"]472[/TD]
[TD="align: right"]501.5[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]30[/TD]
[TD="align: right"]300[/TD]
[TD="align: right"]330[/TD]
[TD="align: right"]360[/TD]
[TD="align: right"]390[/TD]
[TD="align: right"]420[/TD]
[TD="align: right"]450[/TD]
[TD="align: right"]480[/TD]
[TD="align: right"]510[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="colspan: 6"]clearly 13 customers and $23 per customer is one solution[/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="colspan: 5"]as is 14 customers and $21.5 per customer[/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="colspan: 4"]you have to decide what is possible[/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
</tbody>[/TABLE]
 
Upvote 0
Thanks for the help..

It's not quite what I was looking for. I wanted a way to do this by being able to change the 50%/50% split in a cell and a formula automatically updating what would show what this meant for increase in customers and revenue.

But I appreciate that.

E
 
Upvote 0
[TABLE="width: 746"]
<tbody>[TR]
[TD="align: right"]10[/TD]
[TD]customers[/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD]custincr%[/TD]
[TD="colspan: 2"]percustincr%[/TD]
[TD][/TD]
[/TR]
[TR]
[TD]$20[/TD]
[TD]per customer[/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="align: right"]45[/TD]
[TD="align: right"]55[/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD]$200[/TD]
[TD]REVENUE[/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD]customers[/TD]
[TD="align: right"]14[/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD]per cust[/TD]
[TD="align: right"]31.00[/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD]REVENUE[/TD]
[TD="align: right"]$434.00[/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD="colspan: 6"]now you can play with the % split to study the effect on total revenue[/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD]if this is ok with you, I will post formulas[/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
[TR]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[TD][/TD]
[/TR]
</tbody>[/TABLE]
 
Last edited:
Upvote 0
I don't think I'm explaining it correctly.

The target revenue to hit is $300 (which is an increase of $100). This is a constant.

How I get that extra $100 is a mix of increasing customers and revenue per customer.

50% of the increase should come from increasing customers and 50% from increasing the revenue per customer. i.e. in this example, $50 incremental revenue from increasing rev per customer and $50 from increasing customers.

Then, what I want to be able to do is to change 50-50 to 60-40 or whatever and it shows me what the mix of increases will be.

Does that explain it?

Thanks again for your help thus far.

E
 
Upvote 0
if you get X more customers and Y more revenue you get an equation 20X +XY+10Y = 100

clearly there are infinite solutions.....my table shows you this and my post 7 gives you a way to look at the effects of varying the split percentages
 
Upvote 0

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